In 2009 Adiree Communications (see: ) founded the concept of hosting international Africa Fashion Weeks (in fashion capitals) , to place structure around Africa’s fashion industry and promote international economic partnerships while promoting brands from Africa on a global scale. In 2009, the Africa Fashion Week offshoot concept began with the birth of Africa Fashion Week  in New York (AFWNY) , the premier capital for Fashion, Entertainment, and Lifestyle brands with plans of showcasing contemporary designs from Africa in  Miami,  Los Angeles, New York, London ,  Paris , Milan , Berlin, and  Tokyo 

Press features have included FORBES, FORBES AFRICA, Black Enterprise,   CNN International  (Interview 2,  Interview 3 ) , Arise Television  , Arise 360  and more (seen here) 

Senegalese Designer Uses Math to Create Swimsuits

Africa (Senegalese) Fashion Designer Diarra Bousso’s latest SWIM Collection titled: I N F I N I T Y has launched around 3:30 AM (New York, New York) today. We took an exclusive dip into her campaign video, images, and look book. Bousso whose academic background is in Mathematics, plays with the concept of combinatorics and optimizations to create a line of engineered digitally-printed indigo swimsuits.

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